What Do Consumers Think About Download-to-Go Options?

In the ever-expanding world of instant entertainment gratification, a growing number of people want access to their TV shows and movies on mobile devices even when they don’t have solid internet access. They could be on a plane or a train with limited or no WiFi, or maybe they’re on vacation in an area that has poor coverage. Among the companies that have stepped up to offer customers the ability to download content to their devices rather than only stream are Comcast and Netflix, and according to a new study, it would behoove more providers to pay increased attention to this option.

May 25th, 2017|

SURVEY SHOWS THAT DOWNLOAD-TO-GO DRIVES LOYALTY FOR STREAMING SERVICES

Pittsburgh, PA – May 23, 2017 – Penthera, creator of industry-leading download-to-go (D2G) software for streaming video services, recently surveyed U.S. consumers, ages 18-44, to measure the awareness, usage and value of D2G.   Results from the survey confirm that consumers see D2G as a valuable enhancement to streaming services. Among the findings:

May 24th, 2017|

‘It’s Still Loading?!’ Long Load Time Just One Reason People Quit Watching Video

The headache for media execs is there’s no single cause for streaming problems

Video streaming quality issues continue to be a big problem for the advertising and media industries. Whether they’re caused by problems with slow internet connections, or high demand for streaming video content during peak periods, the continued troubles are turning off viewers and causing headaches for media executives.

April 21st, 2017|

B&C, MCN Name ‘Next Wave of Leaders’ Class

20 on-the-rise execs to be saluted at June 16 event

Broadcasting & Cable and Multichannel News have named the 2017 class of “Next Wave of Leaders,” following a nomination process and leading up to a celebratory breakfast event on Friday, June 16, at the Stewart Hotel in New York during the inaugural VIDWeek (for Video Innovation Disruption).

April 13th, 2017|

Penthera Appoints CTO

PITTSBURGH — Penthera, creator of industry-leading download-to-go software, has promoted its director of engineering, Josh Pressnell, to the role of chief technology officer.

April 12th, 2017|
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